Rosé just took the PUMA Speedcat into overdrive. The K-pop icon steps into a stripped-down industrial backdrop, turning stacks of tires and car wrecks into her runway. At the center of it all is the Metallic Speedcat, a sneaker forged in silver chrome that refuses to blend in.
PUMA Metallic Speedcat Campaign
The design pulls from PUMA’s motorsport heritage, with a sleek, low-profile build that hugs the ground like it owns it. The metallic finish catches the light in every step, echoing the glint of steel and chrome around her. It’s equal parts speed and style, engineered for impact but made to be worn like a statement.
Rosé’s campaign frames the PUMA shoe as a challenge: to stand out, to move fast, to own the space you’re in. Even parked against a wall of tires or stacked cars, the Speedcat feels ready to launch forward at any moment.
The Metallic Speedcat lands today on PUMA.com, at PUMA flagship stores, and through select stockists. If silver is the color of speed, this is the shoe to prove it.
