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FORWARD

FORWARD aka FWRD is a luxury online retailer founded in 2012. The site was launched by Elyse Walker whose Pacific Palisades-based boutique was launched in 1999. The site curates designs from fashion’s top brands including Saint Laurent, Chloe, Givenchy, Isabel Marant and Dolce & Gabbana.

Kendall Jenner Has a Parisian Moment for FWRD

Kendall Jenner Has a Parisian Moment for FWRD

Kendall Jenner Named FWRD Creative Director (Photos)

Kendall Jenner Named FWRD Creative Director (Photos)

Here Comes the Bride: Discover FWRD’s Luxe Wedding Edit

Here Comes the Bride: Discover FWRD’s Luxe Wedding Edit

Rainbow Bright: Discover Attico x FWRD’s Colorful Collection

Rainbow Bright: Discover Attico x FWRD’s Colorful Collection

This In: Miss Sixty x Palmer Girls’ Cool Collaboration

This In: Miss Sixty x Palmer Girls’ Cool Collaboration

FORWARD Sale Alert: 5 Looks to Get Now

FORWARD Sale Alert: 5 Looks to Get Now

High Summer in Ibiza: 7 Exclusive Looks from FORWARD

High Summer in Ibiza: 7 Exclusive Looks from FORWARD

Modern Safari: 5 Chic Neutral Looks from FORWARD

Modern Safari: 5 Chic Neutral Looks from FORWARD

La Dolce Vita: 4 Romantic Dresses from FORWARD

La Dolce Vita: 4 Romantic Dresses from FORWARD

4 Cool Denim Looks From the GRLFRND x FORWARD Collab

4 Cool Denim Looks From the GRLFRND x FORWARD Collab

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Since its 2008 launch, Fashion Gone Rogue has evolved into a leading online hub for women's fashion. Initially known for its detailed coverage of editorials, campaigns for designer brands, and models, the site now spans the entire fashion spectrum.

It delivers the latest industry news, collection highlights, shopping guides, hairstyles for women, beauty trends, and celebrity fashion insights, making it a comprehensive source for all things style.

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