Longchamp pays tribute to its equestrian roots with its fall-winter 2021 campaign. Starring Mica Arganaraz, images photographed by Rémi Lamandé take place in the city of Paris. Mica poses with horses and the Roseau bag in different variations. Besides accessories, the model poses in a safari jacket, elegant dress, and denim separates.
Finishing her look, makeup artist Karin Westerland gives her a natural look with hair by Odile Gilbert. Creative Director Sophie Delafontaine envisioned equestrian style for fall as shown by the season’s short film. The majesticness of horses juxtaposes with Longchamp’s leather accessories.
“The Longchamp Fall/Winter 2021 fashion show, filmed at the Gustave Eiffel-designed Battesti riding hall, was inspired by the label’s Parisian origins and equestrian heritage – it was, after all, named after the French capital’s most famous racecourse. The season’s advertising campaign, which was shot around the show, continues the tribute, with star model Mica Arganaraz embodying Longchamp’s vision of the Parisienne.”