After a spring collaboration, American designer Jeremy Scott and London Fog relink for the fall 2019 season. Model Ava Smith appears in campaign images featuring a trench coat made with a graffiti tag. The front is emblazoned with ‘London’ while ‘NYC’ decorates the back.
“I wanted to interject a dynamic and graphic element contrasting with the beautiful, classic iconography of the trench this season and thought about the commuters riding the subway to work and the graffiti on the trains. I brought these two worlds together literally with NYC and London tagged on the trench in bold colors in an energetic and graphic rendition,” states Jeremy Scott.