Leni Klum Models Casual Style in About You Collaboration

Joanna Elizabeth

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Published October 18, 2021

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Updated November 6, 2022

Leni Klum x About You campaign revealed. Photo: Rankin/About You
Leni Klum x About You campaign revealed. Photo: Rankin/About You

Leni Klum teams up with About You on a collaboration of fall-winter 2021 style. The German fashion brand focuses on casual designs made for everyday style. The daughter of Heidi Klum poses in a campaign captured by Rankin.

Shot against a blue backdrop, she shows off comfortable designs made for mix and matching with shades of orange-red, classic black, greige, and more. The collaboration includes sweatsuits, overalls, puffer jackets, and casual t-shirts. The collection is out now, with sizes ranging from XS to XXL.

Related: Leni Klum, Daughter of Heidi Klum, Poses for Hunger Magazine

“From the very beginning, it was clear to me that the top priority of my first collection should be that everyone feels comfortable in my styles. Everyone should feel addressed by the different cuts and designs. I hope my pieces become favorite every day staples. I am so happy and proud of how each item has turned out”, Leni shares.

Leni Klum x About You Collaboration Campaign

The Leni Klum x About You collection includes 44 pieces.
The Leni Klum x About You collection includes 44 pieces. Photo: Rankin/About You

“At ABOUT YOU we are very proud that we were able to accompany LENI KLUM on her first steps with her very first capsule collection. With LENI KLUM x ABOUT YOU we are together building a foundation for a new generation fashion icon who stands up for important issues and incorporated these into the collaboration”, states Sofia Hagemeier, Team Lead Exclusive Cooperations at ABOUT YOU.

The daughter of Hedi Klum, Leni Klum, poses in designs from her About You collaboration.
The daughter of Hedi Klum, Leni Klum, poses in designs from her About You collaboration. Photo: Rankin/About You
Leni Klum wears denim outfit from About You collaboration.
Leni Klum wears denim outfit from About You collaboration. Photo: Rankin/About You
Overalls from the Leni Klum x About You collaboration.
Overalls from the Leni Klum x About You collaboration. Photo: Rankin/About You
Comfortable pieces are featured in the Leni Klum x About You collaboration
Comfortable pieces are featured in the Leni Klum x About You collaboration. Photo: Rankin/About You
Dressed in an oversized t-shirt and pants, Leni Klum poses for Leni Klum x About You campaign.
Dressed in an oversized t-shirt and pants, Leni Klum poses for Leni Klum x About You campaign. Photo: Rankin/About You
The Leni Klum x About You collection is inspired by the model's personal style.
The Leni Klum x About You collection is inspired by the model’s personal style. Photo: Rankin/About You
Leni Klum strikes a pose in her About You clothing collaboration.
Leni Klum strikes a pose in her About You clothing collaboration. Photo: Rankin/About You
Model Leni Klum poses in puffer jacket from About You collaboration.
Model Leni Klum poses in puffer jacket from About You collaboration. Photo: Rankin/About You
Leni Klum x About You campaign. Photo: Rankin/About You
Leni Klum x About You campaign. Photo: Rankin/About You

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