Bella Hadid returns as the face of Helmut Lang’s pre-fall 2020 campaign. Previously, the American beauty appeared in spring advertisements which highlighted minimal style. Photographer Ethan James Green captured Bella on location in New York City for these black and white portraits. 1990s style stands out with a mix of shrunken cardigans, leather separates, and cropped tops. Patti Wilson styles the shoot with hair by Jimmy Paul and Hannah Murray on makeup.
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