adidas Y-3 Celebrates Sports for Spring 2023: Chapter 1

Joanna Elizabeth

/

Published January 18, 2023

adidas Y-3 Spring 2023 Collection Artisan Codes Sports
adidas and Yohji Yamamoto release Y-3 Spring/Summer 2023 Artisan Codes of Sport collection. Photo: adidas

Y-3 by adidas‘s Spring/Summer 2023 collection, Artisan Codes of Sport, introduces a new attitude for the future, blending the codes of relaxed streetwear and classic tailoring with craftsmanship, elevated materials, and refined details. Drawing from athletic silhouettes and traditional construction methods, the new season is defined by its modern yet timeless appeal.

Y-3 Spring/Summer 2023 Artisan Codes of Sport Chapter 1 Collection

Y-3 sets its spring 2023 campaign in Japan.
Y-3 sets its spring 2023 campaign in Japan. Photo: adidas

With a strong focus on texture, unexpected contrasting panels bring the collection’s signature sporty-meets-luxe aesthetic to life. From subtle color palettes to bold graphic prints, the pieces are designed to empower today’s creatives with a newfound sense of freedom and individuality. Take a look at the fall 2022 Y-3 collection.

Y-3 focuses on letterman jackets and athletic silhouettes for spring-summer 2023 campaign.
Y-3 focuses on letterman jackets and athletic silhouettes for spring-summer 2023 campaign. Photo: adidas

For footwear, Y-3 brings the Y-3 Superstar, Hicho, Marathon TR, and Gazelle to life with tonal stitching that pays homage to the traditional Japanese Sashiko technique. The launch of Y-3’s Spring/Summer 2023 Chapter 1 campaign is a celebration of the roots and origins that define the brand. 

A photo from the adidas Y-3 spring-summer 2023 campaign: Artisan Codes of Sport.
A photo from the adidas Y-3 spring-summer 2023 campaign: Artisan Codes of Sport.

Photographed in Japan for the first time ever, Jiro Konami and Emily Okuda-Overhoff capture street-style images and video that pay homage to the country’s rich photographic legacy. The Y-3 spring-summer 2023 collection Chapter 1 is available on adidas.com, in stores, and select retailers.


Recent Updates

Taylor Hill Banana Republic Summer Featured

Taylor Hill Luxuriates in Banana Republic Summer 2024 Ad

Banana Republic unveils its summer 2024 campaign with Taylor Hill taking the spotlight. Shot on location in Mérida, Mexico, the ...
Versace Watches Spring 2024 Featured

Versace’s Spring 2024 Watches Have a Timeless Appeal

Versace watches shine in a new spring-summer 2024 campaign, featuring model Camille Chifflot. The campaign showcases two striking timepieces: the ...
Sydney Sweeney Jimmy Choo Featured

Sydney Sweeney is Cali Cool in Jimmy Choo Summer 2024 Ad

Sydney Sweeney exudes effortless style in Jimmy Choo's summer 2024 campaign, 'Road to Joy.' The dynamic advertisements feature the blonde ...
Balmain Hair 2024 Featured

Balmain Hair Showcases Iconic Tresses with a Major Campaign

Balmain Hair marks a milestone in its history with the release of its largest campaign yet, titled Savoir-Faire, celebrating 50 ...
Candice Swanepoel Tropic C April Featured

Candice Swanepoel Rocks Swim Season in Tropic of C’s Latest

Tropic of C, founded by Candice Swanepoel, welcomes the swim season with an exciting new drop. The supermodel brings her ...
Lauren Ralph Lauren Summer 2024 Featured

Lauren Ralph Lauren Summer 2024: Countryside Chic

Lauren Ralph Lauren exudes a relaxed elegance in its summer 2024 campaign, featuring models Blanca Padilla and Cora Emmanuel. Showcasing ...

Leave a Comment