FKA Twigs has been chosen to face the Good Fortune fragrance campaign by Viktor & Rolf. Photography duo Inez & Vinoodh captured images of the musician, dancer, and visual artist known for her work in various artistic mediums. Andrew Thomas Huang also directed the film, which includes a song performed by the artist.
Viktor & Rolf Good Fortune Fragrance Campaign
In one of the images, FKA Twigs is shown posing with a perfume bottle designed to look like a crystal ball while cloaked in purple and wearing layered purple crystals. In another photograph, FKA Twigs is seen posing with the perfume bottle while also displaying her golden locks. The new fragrance joins Flowerbomb as scent for the brand.
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“I’ve always loved perfume,” states FKA twigs. “Scent has always been an integral part of my sensory world and being able to creatively collaborate with Viktor&Rolf on this project has been very fulfilling. I feel there’s this bond that unites us. Becoming part of their universe feels like magic, a dream come true.”FKA Twigs
Matthew Josephs styled the shoot, and makeup artist Daniel Sallstrom worked on her dewy skin with hair by Rio Sreedharan. The Good Fortune scent is said to have notes of jasmine, vanilla from Madagascar, and gentian-fennel.
“We’ve been fans of twigs for years,” share Viktor&Rolf designers Viktor Horsting and Rolf Snoeren, “and we’re happy to welcome her to the Viktor&Rolf family. Not only is she one of today’s biggest pop stars, she’s also hugely creative. She’s an icon and absolutely the right personality for GOOD FORTUNE.”