Versace’s holiday 2023 campaign brings a delightful blend of festive cheer and high fashion, creating visuals that are as enchanting as they are stylish. Centered around the theme of snow, elegance, and fun, the campaign is a celebration of the season’s joyous spirit and Versace’s enduring charm.
Versace Holiday 2023 Campaign
The spotlight shines brightly on the Barocco print, a signature Versace element that exudes timeless allure. This print, worn with grace and attitude by models Sacha Quenby, Amelia Gray, and K-pop sensation Hyunjin, showcases Versace’s ability to blend classic aesthetics with contemporary fashion sensibilities.
A significant highlight of the campaign is the introduction of the new Athena tote bags. These bags, available in both small and oversized versions, make statements of style and functionality.
The Athena tote embodies the iconic opulence of the house’s Barocco print, reimagined for daily use. These bags are designed to become daily companions, seamlessly fitting into the rhythm of modern life while elevating it with a touch of Versace magic.
In an eye-catching shot, Sacha and Hyunjin are seen posing with wrapped gifts, donning Barocco print coats and sleek footwear, epitomizing the blend of luxury and holiday spirit.
The Versace holiday 2023 campaign also nods to its fall advertisements, maintaining the brand’s narrative of luxury and style. Discover Givenchy’s festive collection, also featuring Amelia Gray for more holiday inspiration.