Lily James Goes Glam for Versace Fall 2022 Campaign

Joanna Elizabeth

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Published July 12, 2022

Lily James Versace Fall 2022 Campaign
Lily James stars in Versace fall-winter 2022 campaign. Photo: Mert & Marcus

The Versace fall-winter 2022 campaign stars actress Lily James as the face of the brand. While on location in Rome, Italy, the star of “Pam & Tommy” is given a dramatic makeover with black hair for photographs taken by Mert & Marcus. Models, including Mila van Eeten, Smilla Oswald, and Yilan Hua, are also featured in the advertisements.

Versace Fall/Winter 2022 Campaign

Versace Fall 2022 Campaign
Mila van Eeten, Smilla Osswald, and Yilan Hua pose for Versace fall-winter 2022 campaign. Photo: Mert & Marcus

In one image, Lily James can be seen donning an all-black outfit, complete with latex gloves and a top that is reminiscent of a corset. In another photograph, the British beauty can be seen modeling a crimson dress that hugs her figure and a choker necklace. She strikes a pose while carrying the Greca Goddess bag in red.

Related: Lila Moss, Selena Forrest Look Forward in Versace Pre-Fall 2022 Campaign

Lily James Versace Greca Goddess Red Bag
Dressed in red, Lily James poses with Versace Greca Goddess bag. Photo: Mert & Marcus

Chief Creative Officer Donatella Versace shared on Instagram about the campaign: “When @lilyjamesofficial got in front of the camera she transformed! Wearing the collection unlocked her own personal attitude and she took on a new energy and power. That’s exactly how you should feel when wearing Versace!”

A feeling of raw female force in the Women’s collection is seemingly caught and enhanced through tightly cinched waists and a modernized Atelier Versace bustier.

Versace
Versace Fall 2022 Campaign Platform Shoes
Platform shoes stand out in Versace fall-winter 2022 campaign. Photo: Mert & Marcus

An image of Versace’s sky-high platform shoes in black also makes an appearance in the series. Ferdinando Verderi works on the creative direction for the advertisements, while Duffy and Lucia Pieroni do the cast’s sleek hair and makeup, respectively.


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