Tommy Girl is back, and she’s bolder than ever. The new spring 2025 campaign brings fresh energy to a classic brand, blending streetwear edge with preppy charm. Curated by influencer and designer Aleali May, the capsule collection reimagines Tommy Hilfiger’s iconic looks through a modern lens.
Tommy Girl Spring 2025 Campaign
Each piece reflects pure confidence. From star-studded ripped jeans to varsity jackets and rugby shirts, the clothes speak to girls who aren’t afraid to stand out. A denim bandeau top paired with long shorts adds a cool, casual twist. One standout look features an oversized striped rugby shirt layered over shorts, perfect for sunny days in the city.
The campaign was shot by Clara Balzary and stars a diverse group of trendsetters—Jang Won-Young, Lindsay Vrckovnik, Samara Cyn, Eniola Abioro, and Aleali May herself. Each model brings her individual attitude.
Tommy Girl first launched as a fragrance. Now, it’s a fashion movement. The collection celebrates freedom, fun, and fearless style.
