Fall is flirting with folklore in the dreamiest way possible. For Love & Lemons just dropped its fall 2025 campaign, and it’s giving high-altitude fantasy with a side of romantic rebellion. Shot by Camilla Akrans in the great outdoors, with model Dorit Revelis front and center, this is a fashion fairytale stitched in florals and wool.
For Love & Lemons Fall 2025 Collection
Think: vintage-inspired dresses with ruched bodices, embroidered cardigans edged in crimson, and airy layers that flutter like leaves in a breeze. There’s a strong focus on texture. There are cable knits, scalloped lace, and sheer chiffon. And everything feels made to be lived in, not just looked at.
The palette? It swings between earthy neutrals and bold pops of cherry red, rich brown, and creamy ivory. Red knee-high socks add a playful punch to otherwise soft, storybook looks. You’ll spot milkmaid silhouettes, delicate ribbon ties, and thigh-high stockings that toe the line between traditional and cheeky.
Set against timbered cabins, stone walls, and forest green meadows, the For Love & Lemons campaign sells a mood. Cozy, a little mischievous, and undeniably fall. This layering is a plot twist on its own.
