ALO just turned up the heat with its first-ever luxury bag campaign, and the images are pure power pose fantasy. Shot by legendary photographer Steven Meisel, the new visuals star Candice Swanepoel, Amelia Gray, and Daiane Sodré.
The trio is draped over sculptural leather silhouettes, resembling gym goddesses in glistening, second-skin sets. Each shot is a flex in its own right, combining raw athleticism with fashionable polish. These accessories are all about making a statement.
ALO Bag Campaign
The collection features four dynamic shapes: the Voyage Duffle, Odyssey Bowler, Tranquility Tote, and Balance Bucket, all handcrafted in Florence using Silver Standard calfskin and suede. Designed in LA, each piece is infused with ALO’s wellness-meets-luxury DNA.
Think yoga studio energy wrapped in Italian leather. Every bag comes with an intention-setting crystal, smoky quartz for grounding or citrine for creativity, because of course, your tote should come with good vibes. Rose and clear quartz are coming later this year, too.
Whether you’re heading to the airport or just want your Pilates bag to hit different, ALO’s new launch is serving function, fashion, and full-on main character energy.
