Lensed by David Roemer (Atelier Management), cosmetics brand Lancôme features actress Lupita Nyong’o in a new campaign. Nyong’o has been a Lancôme face since 2014. She appears in an advertisement for the Teint Idole Ultra Wear foundation. The photo features Lupita, who is dressed in a gold top with a swipe of blue eyeshadow and glossy plum-colored lipstick.
The foundation uses Airwear technology, making it both breathable and transfer-resistant while promoting 24-hour coverage. The Oscar-winning actress wears shade 16 Café/Suede C55, while the complete line has 50 different shades with SPF15. The Teint Idole Ultra Wear foundation is also suitable for sensitive skin.
Lancôme Teint Idole Ultra Wear Foundation Campaign by David Roemer
“Seamlessly covers imperfections, leaving skin smooth and flawless with a natural matte finish. The oil-free foundation feels lightweight and breathable on skin. Color stays fresh all day without oxidizing or fading,” Lancôme shares about the foundation.