Joan Smalls Stands Tall in Ermanno Scervino Fall 2020 Campaign

Joanna Elizabeth

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Published September 14, 2020

Joan Smalls stars in Ermanno Scervino fall-winter 2020 campaign.
Joan Smalls stars in Ermanno Scervino fall-winter 2020 campaign.

Ermanno Scervino enlists top model Joan Smalls for its fall-winter 2020 campaign. Photographed on location in Tuscany, Italy, the Puerto Rican beauty models a mostly leather and lace wardrobe. Creative duo Luigi & Iango capture Joan in countryside scenery for these black and white images. Styled by Sissy Vian, she delivers dynamic poses in a sleek selection of designs. Hairstylist Pierpaolo Lai works on her slicked back coif with makeup by Kassandra Frua de Angeli.

Related: Joan Smalls Wows in Victoria’s Secret ‘Bombshell Passion’ Fragrance Ads

In addition to pictures, Joan also appears in a short film where she oozes sensuality set to classic tunes. “This campaign fully reflects my idea of femininity and my aesthetic vision. My woman is ageless, modern, and has a strong personality. She seeks an international style, as a true citizen of the world,” Scervino states.

Ermanno Scervino Fall/Winter 2020 Campaign

Ermanno Scervino unveils fall-winter 2020 campaign.
Ermanno Scervino unveils fall-winter 2020 campaign.
Joan Smalls fronts Ermanno Scervino fall-winter 2020 campaign.
Joan Smalls fronts Ermanno Scervino fall-winter 2020 campaign.
Black lace stands out in Ermanno Scervino fall-winter 2020 campaign.
Black lace stands out in Ermanno Scervino fall-winter 2020 campaign.
Model Joan Smalls appears in Ermanno Scervino fall-winter 2020 campaign.
Model Joan Smalls appears in Ermanno Scervino fall-winter 2020 campaign.
Suiting up, Joan Smalls poses for Ermanno Scervino fall-winter 2020 campaign.
Suiting up, Joan Smalls poses for Ermanno Scervino fall-winter 2020 campaign.
Ermanno Scervino taps Joan Smalls for fall-winter 2020 campaign.
Ermanno Scervino taps Joan Smalls for fall-winter 2020 campaign.
Ermanno Scervino launches fall-winter 2020 campaign.
Ermanno Scervino launches fall-winter 2020 campaign.

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