How to Be Like the Jaggers

Joanna Elizabeth

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Published March 8, 2015

Georgia May Jagger, Jerry Hall and Lizzy Jagger star in Reserved's spring 2015 campaign.
Georgia May Jagger, Jerry Hall and Lizzy Jagger star in Reserved’s spring 2015 campaign.

One of fashion’s royal families, the Jaggers, pose for the spring-summer 2015 campaign from Reserved. Georgia May (who fronted the fall ads by herself) and Lizzy Jagger join their mother, Jerry Hall, for a sunny shoot captured by Mateusz Stankiewicz. Using the tagline, #LiketheJaggers, the glamour of all three women shines through as they pose in Los Angeles, California, wearing graphic prints, casual denim and striped sweaters with 1970s vibe.

Georgia May Jagger and her mother Jerry Hall pose together for new fashion campaign.
Georgia May Jagger and her mother Jerry Hall pose together for new fashion campaign.
Georgia May previously fronted a solo campaign for the Polish brand.
Georgia May previously fronted a solo campaign for the Polish brand.
Two generations of models star in Reserved's spring advertisements.
Two generations of models star in Reserved’s spring advertisements.
Jerry Hall and daughter Lizzy Jagger model for Reserved.
Jerry Hall and daughter Lizzy Jagger model for Reserved.
Sisters Georgia May and Lizzy Jagger show a striking resemblance.
Sisters Georgia May and Lizzy Jagger show a striking resemblance.
Georgia May Jagger rocks a striped sweater and black shorts in an image.
Georgia May Jagger rocks a striped sweater and black shorts in an image.

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