COS heads to the California desert for its spring-summer 2016 campaign. Starring Dutch model Maartje Verhoef, the images’ stark backdrop perfectly complements the label’s minimal aesthetic. In neutral tones of ivory, camel and navy, the COS woman wears flowy tunics, mid-length skirts and breezy blouses. Karim Sadli photographed the advertisements with styling by Jonathan Kaye.
COS Spring 2016 Campaign
COS Spring 2016 Collection
Embracing light layers, COS’ spring-summer 2016 collection walks a balance between minimal and modern style. A neutral color palette allows a focus on shape, ranging from structured outerwear to flowing tunics.