Buccellati, a name synonymous with craftsmanship in jewelry, launches its fall-winter 2023 campaign, merging timeless elegance with contemporary allure. The campaign, captured through the lens of photographer Josh Olins, presents striking black-and-white visuals.
Buccellati 2023 Campaign
Set against the backdrop of Lecce, Italy, known for its captivating Baroque architecture, the campaign features Talita von Fürstenberg, a figure of grace and modernity. Talita celebrated for her roles as a designer, entrepreneur, and philanthropist with a keen focus on sustainability, becomes the embodiment of Buccellati’s brand.
As the face of the jewelry brand’s advertisements, Talita von Fürstenberg brings a fresh perspective to Buccellati’s esteemed collections. This season’s showcase highlights the Hawaii, Mosaico, and Macri collections, each showing Buccellati’s mastery in creating sculptural shapes and integrating glittering gemstones.
The campaign artfully juxtaposes these intricate designs against Lecce’s historic landmarks, from the grandeur of Palazzo Bozzi Corso to the ancient Roman Theater. Despite these iconic settings, Talita adorns herself with Buccellati’s creations, including stacked bracelets, drop earrings, and statement necklaces.
The jewelry’s intricate details are further accentuated by stylist Rae Boxer’s choice of understated yet elegant clothing, ranging from crisp button-up shirts to flowing wide-leg pants and sophisticated dresses. The film culminates in the enchanting Masseria Francescani, a location that perfectly encapsulates Buccellati’s fusion of tradition and modernity.
