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Reformation - Fashion Brand

Founded in 2009 by Yael Aflalo, Reformation is a Los Angeles-based fashion brand. All of the garments are manufactured with sustainable practices and fabrics. Reformation is known for making feminine dresses with flattering silhouettes. The brand has been worn by celebrities and influencers alike. In 2017, Reformation created a capsule t-shirt collection to help benefit political action organizations.

Reformation & HAIM Designed the Perfect Party Dress Collection
Celebrity, Lookbook, Shopping

Reformation & HAIM Designed the Perfect Party Dress Collection

One of today’s hottest brands, Reformation, has teamed up with the band HAIM for a New Year’s Eve collection. The lineup includes 1970’s inspired looks made in collaboration with sisters ...
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New Velvet: 5 Ways to Wear the Trend from Reformation
Lookbook, Shopping

New Velvet: 5 Ways to Wear the Trend from Reformation

At all those end of the year events, one fabric that is sure to stand out is velvet. And with a recent style update called, ‘But Does It Come In ...
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New Arrivals: Reformation's Exclusive Dresses Land at Net-a-Porter
Shopping

New Arrivals: Reformation’s Exclusive Dresses Land at Net-a-Porter

Los Angeles-based cult label Reformation is officially arriving online globally for the first time. The brand links up with Net-a-Porter for an exclusive capsule collection just in time for the ...
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Andreja Pejic Models Reformation's Easy Luxe Holiday Dresses
Lookbook, Shopping

Andreja Pejic Models Reformation’s Easy Luxe Holiday Dresses

Looking to make party dressing easy, Reformation has unveiled its holiday 2016 collection full of relaxed styles. Model Andreja Pejic stars in the lookbook images, posing in relaxed silhouettes as ...
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Silks and Velvets: 5 Leisurely Looks From Reformation
Lookbook, Shopping

Silks and Velvets: 5 Leisurely Looks From Reformation

LA-based fashion brand Reformation is spotlighting two of fall’s hottest trends. With a lookbook called, ‘Silks and Velvets’, model Catherine McNeil wears slouchy and relaxed shapes. From velvet slip dresses ...
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Red Alert: 8 Rouge Fashions from Reformation
Lookbook, Shopping

Red Alert: 8 Rouge Fashions from Reformation

Reformation is bringing the heat with its new arrivals. The LA-based fashion brand has released a lookbook called ‘Rouging’. Model Abby Brothers stars in the style guide, captured in red-hot ...
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Reformation's Patagonia Collab is Here Just In Time for Outerwear Season
Shopping

Reformation’s Patagonia Collab is Here Just In Time for Outerwear Season

It's time to bundle up with Reformation's latest collaboration. The LA-based label which champions "killer clothes that don't kill the environment" has teamed up with Patagonia. The 43-year-old outdoor clothing ...
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4 Night Out Ready Dresses from Reformation
Lookbook, Shopping

4 Night Out Ready Dresses from Reformation

As the fall-winter season arrives, there are more special occasions to look forward to. And Reformation has some great finds with the release of its ‘Nocturnal Collection’ perfect for those ...
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This Old Thing: Shop Reformation's Vintage Inspired Collection
Lookbook, Shopping

This Old Thing: Shop Reformation’s Vintage Inspired Collection

Inspired by its early days of selling vintage, one-of-a-kind pieces, Reformation has created a new collection. The designs range from a lace-trimmed dress to a faux fur coat to a ...
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The Transition: 7 Relaxed Pre-Fall Looks from Reformation
Lookbook, Shopping

The Transition: 7 Relaxed Pre-Fall Looks from Reformation

When going from the summer to the fall, deciding what to wear can be tricky. And Reformation has some perfect inspiration for that transitional season. With a lookbook shot on ...
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