Behati Prinsloo Takes the City in SK-II ‘Power of Pitera’ Campaign

Joanna Elizabeth

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Published October 31, 2019

Behati Prinsloo stars in SK-II Power of Pitera campaign
Behati Prinsloo stars in SK-II Power of Pitera campaign

SK-II taps Behati Prinsloo for a new campaign spotlighting its new Facial Treatment Essence. Called the ‘Power of Pitera’, images feature the Namibian model posing on city streets at night. Behati wears a textured blue suit jacket and skirt while posing with a colorful bottle design. Packaging takes inspiration from the world of manga, music and virtual reality.

Related: Behati Prinsloo Chills in Lauren Ralph Lauren Summer ’19 Ads

SK-II Power of Pitera Campaign

SK-II unveils Power of Pitera Facial Treatment Essence campaign with Behati Prinsloo
SK-II unveils Power of Pitera Facial Treatment Essence campaign with Behati Prinsloo
Computer generated star Imma poses with model Behati Prinsloo for SK-II Power of Pitera shoot
Computer generated star Imma poses with model Behati Prinsloo for SK-II Power of Pitera shoot


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