nk stil

beauty nk2 Ellinore Erichsen, Asa Engstrom & Tenzin for NK The Beauty Games Campaign by Andreas Sjodin

The Beauty Games – The latest campaign from Swedish retailer NK is inspired by the Olympic games with a series of advertisements giving beauty looks a sporty twist featuring themes such as fencing, archery and boxing. Captured by Andreas Sjodin with creative direction by Garbergs, the images star Ellinore Erichsen, Asa Engstrom and Tenzin in colorful makeup and all white looks styled by Naomi Itkes. Makeup artist Ignacio Alonso offers bold eye shadow while hair stylist Rudi Lewis creates sleek coifs for the advertisements.

nk2 Madelene de la Motte by Marcus Ohlsson for NK Spring 2012

Miss NK StilMadelene de la Motte is pageant perfect as she embodies styles from around the globe in NK Sweden’s spring campaign, shot by Marcus Ohlsson. With creative direction by Garbergs and styling by Naomi Itkes, the designs of Burberry, Marni, Acne and others are transformed into beauty queen looks complete with sashes. The transformative hair and makeup of Mike Lundgren and Katarina Håkansson perfect the dynamic ensembles.

style7 Sara Blomqvist by Andreas Sjodin for NK Style Crimes Campaign

Style Crimes – Swedish retailer, NK Stockholm, enlists Andreas Sjodin for their latest campaign which takes strict fashion rules and breaks them with a bold elegance. With art direction by Garbergs, model Sara Blomqvist gets swathed in fall layers and cotton candy hues from the likes of Max Mara, Rodebjer, Nicole Farhi, Acne, Moschino and Jimmy Choo styled by Robert Rydberg