The winter issue of Bon shows off its Swedish pride with Frida Gustavsson, Mona Johannesson, Gabriel Grönvik, Johanna Jonsson, Lovisa Axelsson Hager, Love Ottenby, Anna Mellbin and Mattias Bergh wearing spring looks lensed by Hasse Nielsen. The thirty plus page spread was taken on by a trio of stylists including Robert Rydberg, Marcus Söder and Naomi Itkes. Dynamic and expressive, the group sports spring 2011 designs from Filippa K, Whyred and Cheap Monday.
1. Mona Johannesson by Jimmy Backius for Fashion Tale Fall 2010
2. Bo Don by Johan Sandberg for Marie Claire Italia September 2010
3. Alessandra Ambrosio & Ana Beatriz Barros for Vogue Nippon October 2010 by Sølve Sundsbø
4. Anna de Rijk for Intermission Fall 2010 by John Scarisbrick
5. Carey Mulligan for Vogue US October 2010 by Peter Lindbergh
6. Ford Army by Zig Tesch + Carolina Tesch