L’OREAL TRIO: Karlie Kloss alongside Lara Stone and Liya Kebede on L’Oreal campaign / Courtesy of Instagram
L’Oreal Prodigy– The official L’Oreal Paris France Instagram account shared this photograph from behind the scenes of an upcoming Prodigy hair coloring advertisement on its Instagram account where Victoria’s Secret Angel Karlie Kloss is seen with Lara Stone and Liya Kebede. Other models who are photographed for the campaign include but are not pictured Izabel Goulart and Eniko Mihalik.
Edit: A previous version of this story stated Karlie Kloss was a spokesperson of the brand which L’Oreal has denied.
Million Carats – Italian stunner Bianca Balti poses in a new campaign for L’Oreal Paris’ limited edition holiday line, Million Carats. The face of L’Oreal wears the collection of lipstick and eyeshadow that is luminous and dazzling for the Christmas season. The dark-haired beauty can also be seen in Dolce & Gabbana’s fall 2013 campaign alongside Kate King, Monica Bellucci and Andreea Diaconu.
Lara for L’Oreal – Dutch model Lara Stone who is most well-known for appearing as the face of Calvin Klein for several seasons, has been announced as the new face of L’Oreal Paris. Vogue UK reports that the blonde beauty will join fellow L’Oreal faces including Julianne Moore, Doutzen Kroes and Liya Kebede as a spokesperson for the brand. Lara will appear in advertisements for the beauty giant’s haircare and makeup lines.
Beauty Moment – For its “Collection Privee by Color Riche” campaign, L’Oreal gathered eight faces for a portrait shot by Norman Jean Roy. Actresses Freida Pinto, Julianne Moore, Jane Fonda, Fan Bingbing and Eva Longoria pose with models Liya Kebede, Inès de La Fressange and Doutzen Kroes in the image. The women all wear black dresses and shirts in the striking photograph.
Cannes Shine – Doutzen Kroes stars in a new campaign for L’Oreal’s “L’Or Sunset” Collection, created especially for the 2013 Cannes Film Festival. The Dutch model shines in glittering shades of gold sparkled nail varnishes, Super Liner for the eyes and eyeshadow made in earthy tones.
Isabeli’s New Gig – Leading model Isabeli Fontana has been tapped as the new ambassador of L’Oréal Paris in Brazil and Latin America. We’re used to seeing Isabeli play bombshell in lingerie campaigns or in glossies, but for her now role, the Brazilian stunner will star in a new campaign for hair products that will launch sometime in April. (Ego)
Le Portrait – L’Oréal enlisted photography duo Sean & Seng (Total Management) to capture portraits of various celebrities and models at Cannes. Using the cosmetic giant’s products, Liya Kebede, Natasha Poly, Barbara Palvin, Bianca Balti, Freida Pinto, Cheryl Cole, Fan Bing Bing, Leila Bekhti, Jose Garcia, Sonam Kapoor, Heike Makatsch and Li Bingbing pose in the high-gloss shots.