h&m

isabel marant hm lookbook1 See the Isabel Marant for H&M Fall Lookbook

Marant for H&M – Before the collection hits stores on November 14th, here is the first part of the Isabel Marant for H&M lookbook starring models Andreea Diaconu, Alek Wek, Milla Jovovich, Iselin Steiro, Malgosia Bela and French singer Lou Doillon. The girls all wear the French designer’s signature boyish and rock and roll style with boxy jackets, long cardigans and leather pants that look like the perfect fall essentials. For accessories, you can look forward to shoes, jewelry and scarves.

hm fashion minju kim1 Anais Pouilot & Marikka Juhler Wear the 2013 H&M Design Award Winners Collection

H&M’s 2013 Design WinnerH&M’s annual design prize for talent on the rise, the H&M Design Award, has picked 27 year-old graduate from the Royal Academy of Fine Arts in Antwerp, Minju Kim, as its 2013 winner. The designer was afforded the opportunity to design nine clothing pieces and two accessories for a line that will be available in select H&M stores starting on October 17th. It will also be available at Opening Ceremony in New York, Los Angeles and London.

The lookbook images star French model Anais Pouliot and Marikka Juhler shot by Benjamin Vnuk. Kim’s designs bring manga to life with playful and colorful designs including dresses and sweaters. “These pieces by Minju Kim show H&M’s commitment to the future of design and to helping move fashion forward,” says Ann-Sofie Johansson, H&M’s Creative Head of Design.

gisele hm sing Watch Gisele Bundchen Sing and Model in New H&M Film

Gisele Sings – Following up the print advertisements, here is a look at the official campaign film for H&M’s fall season starring Gisele Bundchen. In addition to modeling the new rock ‘n’ roll inspired collection, the Brazilian stunner also shows off her pipes in the song, “All Day and All of the Night”, originally performed by the Kinks. The song is available on iTunes and for every download, H&M will make a donation to UNICEF to enable the purchase of vaccines for children.

hm denim1 800x455 Alessandra Ambrosio is Hot in H&M Divided Denim

Denim BabeH&M taps Alessandra Ambrosio to model its “Divided” denim collection of stylish jeans photographed by Honer Akrawi. Ranging from boyfriend-inspired cuts to form-fitting skinny jeans, the Brazilian stunner works it from head to toe in a mix of denim jackets, leather and casual tees. The fashion retailer gives tips on how to wear its new denim styles including contrasting washes and opting for cut-off looks.

hm spring 2014 preview 3 See a Preview of H&Ms Spring 2014 Collection

H&M Goes Boho – After showing a runway collection in Paris last season, fast fashion giant H&M opted to do an intimate presentation for the spring 2014 season. The new outing features a rock n roll, bohemian inspired aesthetic. “I love the personality at H&M this spring. Style is about expression and creating your own personal wardrobe. New, urban tomboy essentials and boho separates allow today’s woman to become their own icon,” says Ann-Sofie Johansson, H&M’s Head of Design. The silhouettes and details are “hippie chic” with a focus on fringe, ruffles and lace in deep midnight blues and blacks. Check out more previews from the spring collection below.

hm elegant10 Frida Gustavsson Models Effortless Elegance for H&M

Effortless Elegance – Fresh off the news of online shopping made available in the US, Swedish retailer H&M has another style book update. This time it stars leading model Frida Gustavsson. The blonde wears modern classics including silk blouses, embroidered dresses and pencil skirts in the elegant snaps. Accessories are kept simple with monochrome bags and rings which allow the the clothing stand out.

hm shopping 800x935 H&M Now Offers Online Shopping for the U.S.

Image: Maryna Linchuk Wearing Imitation Leather Skirt from H&M

The Time to Shop – Although fast fashion retailer H&M is a big hit in the US, it has yet to offer online shopping until now for America. The launch of e-commerce in the US has been postponed twice, but today, American shoppers can head online and buy everything from swimsuits to materenity wear to cosmetics on its website. Check the selection out for yourself on HM.com

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