Åsa Engström

beauty nk2 Ellinore Erichsen, Asa Engstrom & Tenzin for NK The Beauty Games Campaign by Andreas Sjodin

The Beauty Games – The latest campaign from Swedish retailer NK is inspired by the Olympic games with a series of advertisements giving beauty looks a sporty twist featuring themes such as fencing, archery and boxing. Captured by Andreas Sjodin with creative direction by Garbergs, the images star Ellinore Erichsen, Asa Engstrom and Tenzin in colorful makeup and all white looks styled by Naomi Itkes. Makeup artist Ignacio Alonso offers bold eye shadow while hair stylist Rudi Lewis creates sleek coifs for the advertisements.

H&M Conscious Collection from WM Artist Management on Vimeo.

Conscious in Motion – After taking a look at the campaign images from H&M’s fall 2011 Conscious collection, we now have this short film directed by photographer Axel Lindhal (WM Artist Management). Starring Frida Gustavsson, Asa Engstrom and Caroline Brasch Nielsen in demure selects, the clothing in motion is perhaps even more enviable.

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