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Josephine Skriver Shines in the Gemfields ‘Rare Coloured Gemstones’ Campaign by Boo George

Rare BeautyGemfields, the world’s largest colored gemstone producer, recently launched a six month campaign featuring Josephine Skriver as the face. The new advertisements support its socially and environmentally conscious emeralds and rubies with the tagline ‘Rare Coloured Gemstones’. Boo George photographed Josephine with art direction from Jonny Lu in the stunning images.


  1. Jljunk

    June 27, 2012 at 2:10 pm

    her expression is unattractive 

  2. Sheri Chiu

    June 28, 2012 at 12:32 pm

    The photograph is so beautiful.

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