Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign1 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

Agent Provocateur Goes 50s–The spring-summer 2014 campaign from Agent Provocateur shows Hailey Clauson as a 1950s housewife gone risqué, wearing the lingerie label’s sexy underwear in a kitchen setting. Photographed by Miles Aldridge, the campaign is titled “Behind Close Doors” and shows off a fantasy world with Hailey wearing knee-highs, gingham prints and lacy separates. “The campaign embodies my inspiration for the Spring Summer 2014, the pristine and glossy 1950’s housewife. I was interested in the irony behind the idea of the ‘Perfect’ woman, unfazed by the everyday pressures of life. Our campaign girl has it all, she’s a lady in the street and a wildcat in the bedroom and the collection mirrors her pretty perfection,” says creative director Sarah Shotton about the new ads.

agent provocateur spring 2014 campaign2 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign3 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign4 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign5 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign6 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign7 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign

agent provocateur spring 2014 campaign8 Hailey Clauson Plays 50s Housewife for Agent Provocateur Spring Campaign