Weekend Max Mara Signature Twirls Into Ballet-Inspired Looks

Joanna Elizabeth

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Published June 23, 2024

Weekend Max Mara Signature Summer 2024 Campaign
Lily McMenamy poses for Weekend Max Mara’s Signature spring-summer 2024 Phantasie collection. Photo: Weekend Max Mara

Weekend Max Mara Signature’s spring-summer 2024 collection, titled “Phantasie,” curated by Austrian designer Arthur Arbesser, delivers a dreamy homage to his Viennese roots. This collection intertwines childhood memories of theatre and ballet with a modern, whimsical twist.

Weekend Max Mara Signature Spring/Summer 2024 Campaign

Bold prints take the spotlight in Weekend Max Mara's Signature collection, Phantasie by Arthur Arbesser.
Bold prints take the spotlight in Weekend Max Mara’s Signature collection, Phantasie by Arthur Arbesser. Photo: Weekend Max Mara

Model Lily McMenamy takes the spotlight in the collection images, wearing dance-inspired apparel. A cobalt blue coat, its interior quilted lining peeking through as it flares open, reveals a delicate yet striking contrast against a sheer, pale blue skirt.

Weekend Max Mara's spring-summer 2024 Signature collection features ballet-inspired dresses.
Weekend Max Mara’s spring-summer 2024 Signature collection features ballet-inspired dresses. Photo: Weekend Max Mara

Transitioning into a more playful yet sophisticated ensemble, Lily dons a black lace-up corset over a sheer white long-sleeve top, paired with tailored shorts adorned with subtle embroidery. Elsewhere, a white slip dress with red trim embraces a minimal approach.

Inspired by the city of Vienna, the Weekend Max Mara Signature spring-summer 2024 collection embraces movement.
Inspired by the city of Vienna, the Weekend Max Mara Signature spring-summer 2024 collection embraces movement. Photo: Weekend Max Mara

The Weekend Max Mara collection crescendos with striking printed garments, showcasing Arbesser’s bold approach to patterns. The airy fabrics and fluid cuts are designed to sway with every step, creating a living artwork in motion.


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