Rosalia is Red Hot in MAC Viva Glam Campaign

September 4, 2020
Rosalia poses for MAC Viva Glam 2020 campaign.
Rosalia poses for MAC Viva Glam 2020 campaign.

Spanish singer Rosalia is MAC’s latest Viva Glam ambassador. An honor that has gone to stars such as Rihanna, Ariana Grande, and Miley Cyrus before, Rosalia poses for VG26. This campaign delivers fiery red vibes with imagery captured by Gordon von Steiner. Styled by Patti Wilson, she wears a red gown with a fitted bodice and voluminous sleeves. Finishing the brunette’s look, Ariel works on makeup for the shoot with hair by Dimitri Giannetos.

Related: Alexa Demie Goes Glam for MAC Cosmetics Campaign

VG26 lipstick comes in a bright orangey-red shade. As part of giving back, 100% of the lipstick’s selling price will go towards organizations supporting LGBTQ organizations and those affected by HIV/AIDS. “It’s an honor to be the face of VIVA GLAM 26 and to champion a cause that is inclusive, supports individuality and gives back 100%,” Rosalia states.

Rosalia for MAC Viva Glam 2020 Campaign

MAC Cosmetics unveils Viva Glam 26 campaign with Rosalia.
MAC Cosmetics unveils Viva Glam 26 campaign with Rosalia.
Spanish singer Rosalia is the face of MAC Viva Glam 2020.
Spanish singer Rosalia is the face of MAC Viva Glam 2020.
MAC Cosmetics taps Rosalia as its latest Viva Glam ambassador.
MAC Cosmetics taps Rosalia as its latest Viva Glam ambassador.
A look at MAC's Viva Glam 26 lipstick.
A look at MAC’s Viva Glam 26 lipstick.

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