Rihanna Travels in Style for Rimowa ‘Never Still’ Campaign

Joanna Elizabeth

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Published September 17, 2021

Rihanna stars in Rimowa Never Still 2021 campaign.
Rihanna stars in Rimowa Never Still 2021 campaign.

Superstar Rihanna hits the road for luxury luggage brand Rimowa’s Never Still campaign. Traveling in style, she shows off colorful looks in images captured by Gray Sorrenti. She can be seen in a crochet bralette with a leopard print bucket hat and printed separates in one shot.

Another photo shows Rihanna wears a shearling jacket with a green bikini and denim pants. The multi-hyphenate poses in the desert for the theme of travel. A short film features her alongside other campaign stars Patti Smith, LeBron James, and Roger Federer. Smith narrates a poem over the video’s cinematic clips.

Related: Rihanna Heats Up Savage X’s September Lingerie Styles

“For creative powerhouse Rihanna, the past two years inspired an entirely new form of movement. Grounded in California, she took her Airstream caravan into the desert to enjoy moments of stillness and solitude away from her usually frenetic schedule,” Rimowa shares.

Rimowa Never Still 2021 Campaign

Luxury luggage brand Rimowa taps Rihanna for Never Still 2021 campaign.
Luxury luggage brand Rimowa taps Rihanna for Never Still 2021 campaign.
Posing in California, Rihanna fronts Rimowa Never Still 2021 campaign.
Posing in California, Rihanna fronts Rimowa Never Still 2021 campaign.
Rihanna appears in Rimowa Never Still 2021 campaign.
Rihanna appears in Rimowa Never Still 2021 campaign.
In the California desert, Rihanna fronts Rimowa Never Still 2021 campaign.
In the California desert, Rihanna fronts Rimowa Never Still 2021 campaign.

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