Primark enlists ‘Riverdale’ star Cole Sprouse to photograph its spring-summer 2019 collection. The lookbook takes place on location in California with models Nya Kong and Brandon Sharp. The new season features a vibrant color palette, bold prints and lightweight layers. Set in a retro motel, vintage cars and luggage provide a contrast to the modern fashion designs. See more from Primark’s spring collection below!
Primark Spring/Summer 2019 Lookbook