Paule Ka Brings a Cinematic Atmosphere to Fall ’16 Campaign

Joanna Elizabeth

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Published July 19, 2016

Iris Strubegger stars in Paule Ka's fall-winter 2016 campaign
Iris Strubegger stars in Paule Ka’s fall-winter 2016 campaign

The Paule Ka woman goes on a lonely and mysterious road for the label’s fall-winter 2016 campaign. Shot by Miles Aldridge, model Iris Strubegger walks down a deserted highway with fog in her wake. The advertisements (which were shot on film) were inspired by the work of Italian director Michelangelo Antonioni.

Designed by creative director Alithia Spuri-Zampetti, the fall collection’s 1960’s inspired silhouettes stand out in the cinematic shots. In one shot, Iris can be seen wearing a balloon-shaped pink dress while another shows the short-haired model in a form-fitting sheath dress with one shoulder. Discover more of Paule Ka’s fall campaign below.

Paule Ka captures fall-winter 2016 campaign on a foggy road
Paule Ka captures fall-winter 2016 campaign on a foggy road

Miles Aldridge photographs Paule Ka's fall-winter 2016 campaign
Miles Aldridge photographs Paule Ka’s fall-winter 2016 campaign
Paule Ka fall-winter 2016 advertising campaign
Paule Ka fall-winter 2016 advertising campaign

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