Alexa Chung Poses in Paris for Longchamp’s Spring Campaign

Joanna Elizabeth

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Published January 28, 2016

Alexa Chung stars in Longchamp's spring-summer 2016 campaign
Alexa Chung stars in Longchamp’s spring-summer 2016 campaign

Style star Alexa Chung returns for her fifth consecutive season as face Parisian handbag label, Longchamp. For the spring-summer 2016 campaign, Peter Lindbergh captures the it girl in the Palais Royal. Posing in a lambskin trench coat, Alexa carries the Penelope bag underneath her arm in the campaign visual. The campaign was made with creative direction by Tho Van Tran with styling by Alexis Roche.

Longchamp Spring 2016 Campaign

Alexa Chung stars in Longchamp's spring-summer 2016 campaign
Alexa Chung stars in Longchamp’s spring-summer 2016 campaign

Longchamp Spring 2016 Campaign – Behind the Scenes

Alexa Chung behind the scenes on Longchamp's spring 2016 campaign
Alexa Chung behind the scenes on Longchamp’s spring 2016 campaign

Longchamp’s Artistic Director Sophie Delafontaine chose Paris as the campaign’s settings as a way to pay homage to the brand’s heritage and origins. An everyday scene of Alexa strolling down the street makes for a glamorous scene.

Alexa Chung behind the scenes on Longchamp's spring 2016 campaign
Alexa Chung behind the scenes on Longchamp’s spring 2016 campaign
Alexa Chung behind the scenes on Longchamp's spring 2016 campaign
Alexa Chung behind the scenes on Longchamp’s spring 2016 campaign

Flashback – Alexa Chung for Longchamp

Alexa Chung for Longchamp's spring 2014 campaign
Alexa Chung for Longchamp’s spring 2014 campaign
Alexa Chung for Lonchamp's fall-winter 2014 campaign
Alexa Chung for Lonchamp’s fall-winter 2014 campaign
Alexa Chung for Longchamp's spring 2015 campaign
Alexa Chung for Longchamp’s spring 2015 campaign
Alexa Chung for Longchamp's fall 2015 campaign
Alexa Chung for Longchamp’s fall 2015 campaign

Longchamp New Arrivals at Bloomingdale’s

Longchamp 2.0 Expandable Tote
Longchamp 2.0 Expandable Tote
Longchamp Medium 2.0 Bucket Bag
Longchamp Medium 2.0 Bucket Bag
Longchamp Penelope Medium Tote
Longchamp Penelope Medium Tote
Longchamp Penelope Small Tote
Longchamp Penelope Small Tote

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