Julia Roberts Leads Lancôme’s La vie est Belle Perfume Ad

Joanna Elizabeth

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Published October 4, 2024

Julia Roberts Lancome La vie est Belle LElixir Ad
Julia Roberts stars in Lancôme’s La vie est belle L’Elixir campaign. Photo: Mario Sorrenti / Lancôme

Julia Roberts is back, brighter than ever, as the face of Lancôme’s new perfume campaign for La vie est belle L’Elixir. With her signature megawatt smile, the A-list redhead actress is once again the epitome of elegance in the campaign, captured by Mario Sorrenti.

In the photo, Julia exudes sophistication, wearing a dazzling diamond necklace paired with a sleek suit jacket and all-black ensemble. The look is undeniably chic, setting the tone for a truly luxurious fragrance experience.

Lancôme La vie est belle L’Elixir Perfume Ad

A look at the La vie est belle L’Elixir by Lancôme bottle
A look at the La vie est belle L’Elixir by Lancôme bottle. Photo: Mario Sorrenti / Lancôme

Now, let’s dive into the world of La vie est belle L’Elixir. This alluring scent is a masterful blend of fruity, floral, and gourmand notes. The top notes burst with the sweetness of raspberry and the tanginess of Calabrian bergamot.

As the fragrance settles, middle notes of velvety violet and rose heart unfold, creating a rich, floral experience. Finally, the base notes of cocoa butter, leather accords, and cedar wood add depth and warmth, making La vie est belle L’Elixir a truly captivating scent.

Flashing a smile, Julia Roberts fronts Lancome's La vie est belle L’Elixir scen
Flashing a smile, Julia Roberts fronts Lancôme’s La vie est belle L’Elixir scent. Photo: Mario Sorrenti / Lancôme

As a long-standing ambassador for the cosmetics brand, first appointed in 2009, Julia continues to shine as a star for Lancôme in 2024.

To celebrate this exciting new perfume, Lancôme partnered with acclaimed director Damien Chazelle to create a captivating commercial. In the ad, Julia dressed in a stunning black and pink ensemble with a bubble skirt, only to transform into a sleek suit and jacket, showcasing her effortless style and glamour.


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