Pringle of Scotland and H&M link up for a collaboration including modern knitwear. Stylist and fashion editor Julia Sarr-Jamois appears in the official campaign images. A line spotlights Pringle’s signature argyles and jacquards with oversized sweaters, pencil skirts and sweatshirts. A color palette includes mustard yellow, dove grey and biscuit brown. Look out for H&M x Pringle of Scotland’s in stores and online on October 3rd.
H&M x Pringle of Scotland Campaign
Pringle of Scotland has a long history of collaboration, and this latest partnership with H&M has been hugely inspiring. We are always looking for new ways to express the DNA of our heritage knitwear and we hope this latest playful, sporty take on our famous argyle and fair isle knitwear will delight our existing customers, as well as reach a worldwide audience via H&M.”
–Katy Wallace, Brand Director at Pringle of Scotland