The highly-anticipated Sports Illustrated Swimsuit Issue comes out once a year in February, but the magazine has now produced its first ever off season swim shoot with a new series called, ‘Summer of Swim’, launched on SwimDaily.com. Hannah Ferguson stars in the feature, bikini-clad in images captured by Nicholas Routzen. Hannah wears sizzling looks from the likes of Tori Praver, Eres and Acacia.
About the new feature, SI’s assistant managing editor, MJ Day, says, “With such a world-renowned franchise, we have a unique opportunity to bring the Sports Illustrated Swimsuit experience to our fans all throughout the year – not just with the issue launch in February. With the start of the summer, what better way than to bring incredible swimwear designers and models to our millions of fans. Thousands of women look to our annual Swimsuit issue for the season’s hottest trends (with most of the featured swimwear sold out in a matter of weeks), so we recognized there was a need for swimwear that our fans can shop now.”