Australian label sass & bide has tapped one of today’s hottest models for its resort 2017 campaign. It girl Hailey Baldwin appears in the new collection. With images featuring exotic plants, the shoot takes on a somewhat whimsical mood. sass & bide creative director Therese Rawsthrone says about the model, “Hailey has a unique spirit, playful and strong. She brings an individual style to everything she does.”
For the resort season, sass & bide finds inspiration in the city of Paris. Fluid shapes, detailed embroidery and colorful prints are influenced by France’s flea markets and castles. “The collection has a sense of ease and modernity with dramatic silhouettes and volumes,” Rawsthorne adds.