Supermodel Gigi Hadid joins forces swimwear brand Frankies Bikinis for a collaboration called Americana, set to be released later this month. An accompanying campaign features the blonde beauty alongside the company’s founder Francesca Aiello. The collection, which Alana O’Herlihy photographed, is inspired by Gigi’s childhood home in Pennsylvania.
Gigi Hadid x Frankies Bikinis Americana Campaign
Swimwear and loungewear designs in soft pastel colors are included in the collection. Ruffles, floral prints, and bow accents are some of the unique features of this collaboration. For beauty, Gigi Hadid’s newly platinum blonde hair is styled in long waves, and she wears a glam makeup look to complete her look.
Introducing Gigi x Frankies, a wholesome, Americana-inspired collection coming May 11th. As a homage to Gigi’s care-free and simple days spent at her family’s countryside home, this collection introduces toile prints, nostalgic designs, the coziest color story, and even exclusive children’s pieces for all our Lil Frankies. Celebrate simpler times all summer long with feminine silhouettes and the sweetest new details to our classic swim pieces.Frankies Bikinis
Set to be released in two drops, the first edition is available on May 11th, with the second launching on June 2nd. Shoppers can now sign up for early access in order to get the Gigi x Frankies styles an hour before they’re made available for the public.