Fashion and NFTs: A Blossoming Relationship?

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If you have been reading the news lately and browsing on social media, you have probably heard people talking a lot about NFTs. In particular, this type of technology is becoming popular in the music industry, as well as in art and luxury goods. The latest sector that seems to be benefiting from NFTs is the fashion industry. Is this going to be something that we see more of? 

Let’s take a look at what NFTs actually are, as well as how they are being used in the fashion industry right now.

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What is an NFT?

First of all, do you know what an NFT is? It is important that this is understood from the beginning, but not a lot of people take the time to explain what this actually is. To begin, NFT stands for non-fungible token. Indeed, you will be thinking that it is along the same lines as bitcoin or Ethereum. An NFT is to do with the creation of a digital token. This is through blockchain technology. But, something that makes it different to crypto is that it cannot be exchanged with each other.

To summarize, a non-fungible token is a cryptographic token. It is something that is unrepeatable, which makes it unique. It cannot be divided in any way. Often, NFTs are used to represent objects and this can happen in the digital world.

Now that you know what NFTs are, it is important to think about examples of them so you can fully understand what they are. For example, NFTs are being used in the music industry. For example, someone can buy a song file in the form of an NFT. This is going to give you ownership of that song file. They are also being used as art, with digital photographs being sold as NFTs. Indeed, as you would expect, NFTs are selling for a lot of money from big stars and celebrities that are jumping on the bandwagon. It is likely that NFTs will make their way even into the poker world. This could be something we see in the future at GGPoker and similar gaming platforms. 

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NFTs in the Fashion Industry

When there are trends, people like to follow them and get on board. Indeed, this is something we see every day with the fashion industry. Trends change all the time and individuals follow them very carefully. Well, since NFTs are a trend right now, they have got everyone very interested in how they can be part of it all. In particular, there is a lot of interest in NFTs in the fashion industry. 

We are seeing an interest in NFTs when it comes to digital fashion. This is something that can be used to sell digital fashion and once an NFT is bought, it can be used in different ways by the owner. For example, there was interest in this area back in 2019. Dapper Labs, which is a digital fashion house, managed to sell a digital dress, which was an NFT. This sold for an amazing $9,500. So, there were people out there interested in 2019. Since more people are following this topic right now, it is likely NFTs like that will sell for more now.

Yet something that still has to be tackled in the world of NFTs is legislation. This type of digital world is new and it may be a few years before regulations are created. In particular, this concerns the intellectual property of NFTs, So, it will be important to watch this space and see how it develops.


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