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Edie Campbell’s YSL Beauty Black Opium Fragrance Ad Revealed


Black Opium by YSL Beauty–It was only a few months ago when we shared the news that Edie Campbell would star in the YSL Beauty Black Opium Fragrance ad campaign, and now the image and film has finally been revealed. The British model wears a mop of black hair in the advertisements photographed by Txema Yeste. An article by WWD stated that this new campaign is aimed at a younger customer, and you can definitely tell with Edie’s dark, smokey eyes and messy ‘do.

More News on YSL:
Cara Delevingne Sizzles in YSL’s New Fall Makeup Ads
Jessica Chastain Charms in Photo Shoot for YSL Manifesto L’Eclat Eau De Toilette


  1. Kanika

    August 28, 2014 at 2:18 pm


  2. indwig

    August 28, 2014 at 3:08 pm

    Would have never guessed it was YSL if it wasn’t on the advert. I would have guessed it was some sort of teen pop idol (à la Avril Lavigne) fragrance. But they say that was sort of what they were going for…

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