TBT | Coco Rocha & Karen Elson Get Retro in Phi’s Fall 2008 Ads

phi fall 2008 campaign1 TBT | Coco Rocha & Karen Elson Get Retro in Phis Fall 2008 Ads

Phi Throwback–This Thursday we take a look back at the fall 2008 campaign from the now (unfortunately) defunct Phi. But that does not mean we can’t appreciate the designs, even now. Photographed by Steven Meisel, the advertisements starred Coco Rocha and Karen Elson as a pair of retro vixens wearing forties style curls, cinched waists and lingerie-inspired lace. Meisel would go on to shoot Coco for Diesel and Karen for Louis Vuitton years later.

phi fall 2008 campaign2 TBT | Coco Rocha & Karen Elson Get Retro in Phis Fall 2008 Ads

phi fall 2008 campaign3 TBT | Coco Rocha & Karen Elson Get Retro in Phis Fall 2008 Ads

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