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veda2 Zippora Seven Goes to Outer Space for VEDA Holiday/Resort 2012 Lookbook

Space Rider - Just in time for the landing of NASA’s Mars rover, photographer Olivia Malone lenses this cosmic lookbook for NYC based leather-centric brand VEDA. With art direction by designer Lyndsey Butler, New Zealand model Zippora Seven takes to the stars in an assortment of gilded, metallic selects with strong patterns and matching silver make-up to boot.

veda7 Ashley Smith for VEDA x Reformation Holiday 2011 Collection

Holiday TripAshley Smith stars as the face of VEDA x Reformation’s holiday 2011 collection in these rock and roll images shot by Ari Marcopoulos. The ten piece capsule collection designed by Yael Aflalo and Lyndsey Butler features vintage looks reworked with a range of lingerie inspired dresses, form-fitting pants and casual tees. The video below also captures Ashley as she hits the town in the stylish ensembles.

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