spring 2013

cnc ss13 chelsea tyler4 CNC Costume National Taps Chelsea Tyler for its Spring 2013 Campaign
The Surreal Life – The spring 2013 campaign from C’N’C Costume National enlists daughter of Steven Tyler and sister of Liv Tyler, Chelsea Tyler, to star in its spring 2013 campaign. Photographed by Charlie Engman with creative direction by Al Dente, the new advertisements showcase the brand’s signature military chic and minimal aesthetics in a setting that blurs the line between a dreamland and reality.

vigoss spring campaign3 Vigoss Taps Florrie for its Spring 2013 Campaign by Mario Sorrenti
Denim Clad – Denim label Vigoss once again enlists a music talent for its spring 2013 campaign. Singer, songwriter, drummist and guitarist Florrie replaces Sky Ferreira as the face of the label’s latest advertisements lensed by Mario Sorrenti. Styled by Melanie Ward, the musician poses at the Port Authority Garage in Brooklyn, New York. The campaign’s creative director, Alex Wiederin of Buero New York says, “This season we tapped Florrie to embody the Vigoss woman: Her beauty, sweetness and vibrancy made working with her a pleasure. She has such a powerful presence and her musicality shines through.”

jennifer lawrence miss dior1 800x536 Jennifer Lawrence Stars in Miss Dior Spring 2013 Campaign by Willy Vanderperre
Miss Lawrence – Star on the rise, Jennifer Lawrence, appears in the new advertisements for Dior’s Miss Dior handbags. The “Hunger Games” actress has been tapped for the Paris fashion house’s spring campaign photographed by Willy Vanderperre and styled by Olivier Rizzo. Jennifer looks elegant in the minimal studio images wearing a slicked back coif and red lips. (WWD)

sandro spring summer1 Sandro Taps Juliana Schurig for its Spring 2013 Lookbook
A Clean Slate – For its spring-summer 2013 collection, Sandro focuses on clean lines and simple silhouettes paired with a splash of patterns. Juliana Schurig models the season’s looks in a new style book highlighting the Paris-based brand’s wearable separates. Denim is ripped and light-washed while outerwear features menswear-inspired cuts. The Sandro woman also embraces tennis skirts, tropical prints and metallics for spring.

coco longchamp Coco Rocha Stars in You Should be Dancing for Longchamps Spring 2013 Campaign
You Should Be DancingCoco Rocha is enlisted for the spring 2013 campaign from Longchamp, and stars in the official film as well. In the video, The leading model turns a basic airport security check into a danceathon as she shows off her moves alongside Lisa Wiinkler. Max Vadukul photographed the print advertisements and the film was directed by Skinny.

vanessa paradis hm conscious campaign2 Vanessa Paradis Enchants in H&Ms Spring 2013 Conscious Campaign by Camilla Akrans
Secret Garden – After reporting the news in January, we have a complete look at H&M’s Conscious campaign starring French model and musician Vanessa Paradis. Captured for the spring 2013 season in setting of lush flora, Vanessa enchants in the print advertisements lensed by Camilla Akrans and a film directed by Johan Renck. The new collection features sustainable materials such as organic cotton, recycled polyester and Tencel; and will hit stores this March.