karin smeds

nk  Alina Baikova by Marcus Ohlsson for NK Future Classics Campaign

The latest campaign for Swedish retailer NK is titled Future Classics, and we can see why with model Alina Baikova channeling classic styles from previous decades in six expressive photographs. With art direction by Garbergs, Marcus Ohlsson captures Alina in classic pieces from NK paired with future classics from the likes of Diane von Furstenberg, Burberry, Acne and others styled by Karin Smeds.