dove

Dove’s Real Beauty SketchesDove presents a new film which aims to change the way women view themselves. The beauty brand set up an experiment where a former forensic artist for the San Jose police department sat down with several women and asked them to describe the way they look. Without knowing what they looked like, the artist made one sketch based off of their description and another sketch based off of a stranger’s directions.

Without spoiling he results, the comparison of both sketches are surprising to say the least. Dove explains the purpose of the experiment, “Women are their own worst beauty critics. Only 4% of women around the world consider themselves beautiful.” The brand continues, “So, we decided to conduct a compelling social experiment that explores how women view their own beauty in contrast to what others see.”

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