A Pre-Fall Mix – The pre-fall 2013 collection from Sportmax focuses on silhouette and texture with a sumptuous outing of voluminous shapes and graphic prints. A contemporary color palette of black, white and grey keeps the transitional season effortlessly chic. Jackets feature a rounded shoulder line, evoking a cocoon-like shape while skirts are slim to contrast with the structural outerwear. An interesting mixture of materials including bonded leather, glossy beaver, shiny and matte tweed, wool and felted jersey brings a sense of intrigue to the Sportmax women’s wardrobe for pre-fall.
Sportmax's Dark, Voluminous Pre-Fall 2013 Collection
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This is bad… I think this lookbook is miles away from what they did with prefall, I have no idea why they would cut corners on these images, it makes the clothing look cheap.