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See IRO Jeans in Motion for New Film Starring Alison Nix

Denim Babe – French label IRO introduces its new jeans collection with a fashion video starring Alison Nix. The blonde beauty serves up attitude in the film directed by Petecia Le Fawnhawk and Mark Maggiori of The Rads. The American model’s sheared tresses and smokey eyes evoke the rock n roll aesthetic of the autumn season.

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