Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaignpre Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

Simplicity is key for Prada‘s spring campaign photographed by Steven Meisel. In contrast to the fall, the Italian fashion house goes for a more simplistic approach this season by featuring one model, Rasa Zukauskaite, against a stark white background that calls attention to the clothes and accessories rather than star power or elaborate sets.

pradacampaign Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign1 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign2 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign3 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign4 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign5 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign6 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign7 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign8 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign9 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign10 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign11 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign12 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign13 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign14 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign15 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign16 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign17 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

pradacampaign18 Prada Spring 2010 Campaign | Rasa Zukauskaite by Steven Meisel

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  • Laci

    she looks a lot like katarzyna from antm.

  • Laci

    she looks a lot like katarzyna from antm.

  • Kara

    absolutely gorgeous…. love it.

  • Kara

    absolutely gorgeous…. love it.

  • Mari

    Gorgeous, it's absolutely ethereal with the white background and the lovely shoes! I love those shoes!

  • Mari

    Gorgeous, it's absolutely ethereal with the white background and the lovely shoes! I love those shoes!

  • anna

    oh, sasha would be much better!
    and the hairstyle is creepy..

  • anna

    oh, sasha would be much better!
    and the hairstyle is creepy..

  • anna

    sasha would be better!
    ans the hairstyle is creepy..

  • anna

    sasha would be better!
    ans the hairstyle is creepy..

  • http://be-stunned.blogspot.com Kristine

    I think these pictures are amazing!!

  • http://be-stunned.blogspot.com Kristine

    I think these pictures are amazing!!

  • 12onetwo

    her teeth are looking awfull, she needs braces….sorry, she does! love the skin!

  • 12onetwo

    her teeth are looking awfull, she needs braces….sorry, she does! love the skin!

  • http://highofffashion.blogspot.com/ high off fashion

    agree!! sasha would have been better. but love the porcelain look

    • chris

      agree!! love sasha

  • http://highofffashion.blogspot.com/ high off fashion

    agree!! sasha would have been better. but love the porcelain look

    • chris

      agree!! love sasha

  • http://broutine.blogspot.com Andrea

    Love the color of the lips!

  • http://broutine.blogspot.com Andrea

    Love the color of the lips!

  • Doris
  • Doris
  • Kata

    no i think they did the right thing picking rasa..shes pretty cool, and I agree with the first comment, she does sort of look like katarzyna –love prada, always so genius

  • Kata

    no i think they did the right thing picking rasa..shes pretty cool, and I agree with the first comment, she does sort of look like katarzyna –love prada, always so genius

  • http://twitter.com/pariok @pariok

    muhte?em PRADA

  • http://twitter.com/pariok @pariok

    muhte?em PRADA

  • http://www.infashionmedia.com Josh Brown

    I wonder what Prada's marketing strategy is with this campaign? Sex and youth perhaps? haha. Nice images though!

  • http://www.infashionmedia.com Josh Brown

    I wonder what Prada's marketing strategy is with this campaign? Sex and youth perhaps? haha. Nice images though!

  • herve viguie

    very plastic i love it but the fashion is all over the place i can't see where prada is going ??????????????

  • herve viguie

    very plastic i love it but the fashion is all over the place i can't see where prada is going ??????????????

  • Marine Oh

    like an amateur model is posing for the cheap ad…. sorr…

  • Marine Oh

    like an amateur model is posing for the cheap ad…. sorr…

  • la-huerfanita

    Do not dig the girl child with the vinyl lips and pigtails. And yeah, the plain white background does seem amateur.

  • la-huerfanita

    Do not dig the girl child with the vinyl lips and pigtails. And yeah, the plain white background does seem amateur.

  • http://abigailstreasure.blogspot.com/ abigail

    awesome images, thanks for posting. i love that prada have gone back to basics with their white backed campaign – truly shows the strength of their fashion/textiles off.

    hope you don't mind but I have featured your blog and these images over on abigails treasure, alongside my own homage to their S/S 10 collection.

    You can take a peak at

    http://abigailstreasure.blogspot.com/

    thanks
    abigail

  • http://abigailstreasure.blogspot.com/ abigail

    awesome images, thanks for posting. i love that prada have gone back to basics with their white backed campaign – truly shows the strength of their fashion/textiles off.

    hope you don't mind but I have featured your blog and these images over on abigails treasure, alongside my own homage to their S/S 10 collection.

    You can take a peak at

    http://abigailstreasure.blogspot.com/

    thanks
    abigail

  • http://reubenvision.blogspot.com/ reub-envision

    i think half the point of this ad/collection is that IT IS PRADA (people see the add see the clothes find out its Prada and then it takes on a new light amateur is not what will come to mind) plus the shoes are soo much they just are! shoes=much [wow]

  • http://reubenvision.blogspot.com/ reub-envision

    i think half the point of this ad/collection is that IT IS PRADA (people see the add see the clothes find out its Prada and then it takes on a new light amateur is not what will come to mind) plus the shoes are soo much they just are! shoes=much [wow]

  • Pietro

    the best ever…., future superstar ! already A Superstar !

  • Pietro

    the best ever…., future superstar ! already A Superstar !