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Free People Features "Girls on Bikes" for its January 2013 Catalogue

Girls on Bikes – For its January catalogue, Free People enlists a mix of models and “real girls” to wear the latest styles as they ride their bikes in the streets of Amsterdam. Guy Aroch captures the girls in flirty and practical spring pieces including sheer dresses, casual denim, fringe jackets and floral prints. Free People will also sell a limited edition collection of bike apparel for the month of January; the line features hand-painted bike seats, embossed handlebar grips and crotchet skirt guards.


  1. Nataya A

    January 4, 2013 at 4:16 pm

    Totally georgeous, they really look like “real pro models”, the atmosphere and style just perfect

  2. Megan Fisher

    January 4, 2013 at 4:36 pm

    so cute! :) Free People brand is so creative.

  3. Tasha S.

    January 4, 2013 at 4:50 pm

    this is fun! my guesses for each picture, starting from the top:

    model/model/model/2 civilians/model/model/2 civilians/2 civilians/model

    anybody else?

    • cate

      January 5, 2013 at 3:44 am

      model 1 is also on the 4th picture 😉

      on topic: great shoot

  4. lovelittlelulu

    January 4, 2013 at 7:06 pm

  5. Svenja_Pitz

    January 5, 2013 at 1:16 am

    beautyfully romatic!

  6. geoege kuss

    January 5, 2013 at 9:00 am

    My heart skips a beat…Girls and bike’s my 2favs! ! Lov the photos. ..

  7. All_182

    January 5, 2013 at 10:47 am

    lovely! great catalogue!

  8. sonia tibblin

    January 5, 2013 at 1:11 pm

    so great picture!!

  9. MargheritaB

    January 6, 2013 at 6:09 pm

    Bikes are definitely the new trend in fashion…

  10. Tessa

    January 12, 2013 at 4:24 pm

    I always love Free People’s catalogue shots but these are amazing for me. They’re so not posey, which I love, it all seems so natural. The models are great!

  11. M.

    March 3, 2013 at 8:44 pm

    Beautifull Dienke on top.

  12. Emma

    May 2, 2013 at 12:58 pm

    It looks like they’re actually having fun, like these are the photos you take in-between poses. Feels very natrual and the styling is great.

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