YSL Sleek – Karim Sadli (Artlist Paris) captures the spring 2011 eyewear collection from Yves Saint Laurent in motion with this sleek film featuring Othillia Simon and Clément Chabernaud. From classic shades to smart reading wear, glasses have never looked better.
Film | YSL S/S 2011 Eyewear Collection by Karim Sadli
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WOW – that was fantastic. I’m usually not to interested in advertisements, but this one really got me. I love the simplicity: moving the light source around to mimic the natural movement with the sun for they are advertising their new eye wear (sunglasses). Really smart and beautiful. I loved it. She’s gorgeous. So was he. I love the fluidity of the movement too. How they feel like the models getting closer the more you watch the video. Wow – I sound like a 5 year old.
Very well done. Love the idea of the moving lights as an integration of motion w/ traditional fashion visuals.